A Scout first
On institutional realities, branding evolution, and the virtues that make for stronger young people
As of February 2025, the Boy Scouts of America will be known as Scouting America. The name change has elicited no small number of reactionary responses from those who see the change as part of some broadly nefarious plot.
■ The reality is that the programs formerly reserved only to boys are now open at both the elementary school ages and middle/high school ranges to both boys and girls, and they have been for a few years.
■ The change reflected a response to some unpleasant institutional realities about membership trends. But opening up to girls' participation also reflected a long-overdue social change: The recognition that the same experiences and expectations that are good for young boys are almost always equally good for young girls.
■ Changing the name of the organization to remove the obsolete gendering doesn't diminish the organization; what matters is the "Scouting" part, not the "Boy" part. It's not an organization in which girls aspire to be like boys, but one in which boys and girls aspire to be the best versions of themselves. What about virtues like trustworthiness, helpfulness, courtesy, or bravery belong to one gender more than another?